Example personas on the web

I did some research on the format of personas and how other designers are using this and I found many examples. Have a look and see if there is a format that suits your needs.

Website design

• USDA Audience analysis – https://www.egov.usda.gov/…..
  The presentation starts with a demographic analysis of the audience. Each persona is documented with needs and cross-matched with business needs.
• WAI site redesign – http://www.w3.org/WAI/redesign/personas
  Recently redesign WAI website showed the documentation of the design process.
• Persona for a Team Developing Architectural Drawing Software – http://www.webwritingthatworks.com/FRantPROBE01.htm
• The Web Master Portal – Roles and Scenarios http://www.sapdesignguild.org/….p
  This webmaster persona from SAP is a really extensive example.
• Microsoft MSN personas (Italian) – http://advertising.msn.it/Research/default.aspx?pageid=136
  Personas in Italian. I don’t understand a thing about it.
• Bobulate – http://bobulate.com/documents/scenarios.pdf
  3 Personas for a financial investment website each with a different level of knowledge about the subject.

Accessibility

• Dive into accessibility – http://www.diveintoaccessibility.org/introduction.html
  A large tutorial on accessibility starting from personas with disabilities.
• ITTATC – http://www.ittatc.org/te……
  Fictional personas that focus on accessibility

Software

These personas are focusing on tasks business processes.

• K Desktop environment – http://www.kdedevelopers.org/node/1466
• Transtec – http://www.cs.utexas.edu/u………..f
• Fabula system – http://www.it.bton.ac.uk/staff/lp22/IS204/case/personas.html
• Personas for the S2S Project – http://www.cs.utexas.edu/use………